UNDULATION
Brand Film & Activation
In the spring of 2018, Shmody and the All of it Now team were asked to design and produce an immersive brand activation for Epson’s booth at the DSE trade show in Las Vegas. The physical activation was composed of nine plexi-glass panels, suspended in ascension over a lounge seating area. Shmody and the team produced abstract and vibrant animations to be projected on the panels and the adjacent wall. Onlookers were invited to take a seat and immerse themselves in the color and dynamic range of Epson projectors.
CLIENT: Epson America
STUDIO: All of it Now
ROLE: Art Direction, Installation Design, Animation, Audio
TOOLKIT: Cinema 4D, Octane, Premiere, After Effects, Ableton
PRODUCER: Howard Wong
ART DIRECTION & INSTALLATION DESIGN: Cody Samson
VIDEO DESIGN & ANIMATION: Kevin Zhu, Izzy Medina, Cody Samson
AUDIO: Shmody