LENNY KRAVITZ | DELTA CES
IMAG / Notch FXAs part of Delta’s 2025 CES keynote, Pixels & Noise brought on Shmody to help create a custom package of Notch FX for the event’s live entertainment: Lenny Kravitz. Working with an adept team of Notch artists and video specialists, Shmody designed and animated graphics for three songs.
For Are You Gonna Go My Way, Shmody provided animations for a massive chandelier structure inspired by the music video for Kravitz’s iconic 1993 anthem. On Human, neon arches and monoliths were accentuated with song lyrics, creating a pulsating, club-like atmosphere. And lastly, for American Woman, we took a more graphical approach, playing off the idea of a “deconstructed American flag” — with radiating stripes, swift gradient wipes, towering IMAG, and so many strobes that we half-expected to crash the servers.
CLIENT: Eagles
STUDIO: Visual Endeavors, Blink, Silent House
ROLE: Notch Design
TOOLKIT: Notch, Cinema 4D, Adobe
CREATIVE DIRECTION: Baz Halpin
PRODUCTION DESIGN: …
ART DIRECTION: Tom Colbourne
DISGUISE PROGRAMMING: Aron Altmark, Simon Anaya
SCREENS PRODUCER: Scott Millar, Aron Altmark
NOTCH DESIGN: Cody Samson, Lewis Kyle White, Andrea Trovato, Aron Altmark
VIDEO DESIGN & ANIMATION: …
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