LENNY KRAVITZ | PEOPLE’S CHOICE AWARDS
IMAG / Notch FX

Luke Halls Studio brought on Shmody to help design IMAG FX for Lenny Kravitz’s performance at the 2024 People’s Choice Awards. We were assigned two songs. For “Are You Gonna Go My Way,” a punchy rock anthem, we glitched and contorted Kravitz, complementing the song’s raw energy. For “Let Love Rule,” a ballad with aesthetic nods to The Beatles, we took a more delicate approach, building a glassy zootrope that repeated and warped the performers across the expansive LED canvas.




CLIENT: Lenny Kravitz
STUDIO: Luke Halls Studio

ROLE: Notch Design
TOOLKIT: Notch, Cinema 4D, Adobe

EXECUTIVE PRODUCERS: Barb Bialkowski, Harriet Cuddeford, Jesse Ignatovic, Evan Prager
CREATIVE DIRECTION: Harriet Cuddeford
VIDEO DESIGNER: Charli Davis
VIDEO PRODUCER: Jenny Rush
SCREENS PRODUCER: Jackson Gallagher
NOTCH DESIGNER: Cody Samson
DISGUISE PROGRAMMING: Danny Purdue
Too many more to name…